Social media strategy, content and delivery for ambitious organisations 0203 846 8888
Social media · Strategy · Results

Social media that gets you noticed, trusted and chosen.

We are a hands-on social media agency for businesses that want more than posts. We spend time understanding your goals, build a clear strategy, create the content and deliver it consistently — with results you can actually see.

Based in Enfield. Working across London and the UK. Real people, clear communication and accountable delivery.

The Loving Social Media team working together
Strategy is only valuable when somebody takes responsibility for delivering it.
Consult. Create. Deliver.Then measure what changed.
Selected client work
Boots OpticiansLumenisHope HomecareKent Eye CentreOpticare OpticiansCentre Transport
Results, not just activity

Good social media should lead somewhere.

We care about reach and engagement, but we care even more about what happens next: visits, calls, enquiries, bookings and commercial opportunities.

Google visibility 1,780

Business Profile views

Recorded for an automotive client in its July 2026 marketing report.

Customer action 289

Direct telephone calls

Telephone actions attributed to the same Google Business Profile reporting period.

Social reach 68,300

Facebook views

Recorded for a healthcare client over a recent 28-day Meta reporting period.

Results vary by organisation, market, budget and activity. Client identities for individual figures are withheld where publication approval has not been confirmed.

Why clients choose us

We don't disappear after the strategy meeting.

The value of an agency is not a clever presentation. It is understanding the business properly, agreeing what needs to happen and then making sure it happens.

Talk through your objectives
We spend time understanding you.

Your goals, audience, commercial priorities and current frustrations come before the content calendar.

We give you a clear plan.

You should know what we are doing, why we are doing it, who owns it and what success should look like.

We take delivery seriously.

Ideas are turned into content, campaigns and actions rather than sitting in a strategy document.

We keep improving.

We review what people respond to and where the customer journey can produce more meaningful action.

Consultation + delivery

A simple way of working together.

Higher-quality marketing starts with better conversations. We want to understand the outcome you need before we start producing content.

01

Consult properly

We listen, ask questions and establish your priorities, audience, offer, current performance and expectations.

02

Build the plan

We turn that understanding into clear content themes, campaigns, responsibilities, calls to action and measurable objectives.

03

Deliver and improve

Our team creates, publishes, reviews and develops the work — keeping communication open rather than leaving you wondering what is happening.

You should feel that we are part of your team.

Not another supplier you have to chase.

Book a consultation
What we actually do

Social media first. Everything else supports the journey.

We keep the proposition simple: strong social media, built around your business goals, supported by the digital work needed to turn attention into action.

Core service

Social media strategy & management

Strategy, content planning, copy, creative, video ideas, scheduling and ongoing management shaped around your audience and objectives.

Visibility

Google & local presence

Google Business Profile optimisation, reviews and local visibility so the interest created through content is backed by trust when people search for you.

Conversion

Campaigns & customer journeys

Landing pages, paid campaigns and clearer calls to action that help move someone from seeing your content to contacting your business.

Experienced. Human. Commercial.

Marketing advice from people who understand running a business.

Loving Social Media was built from first-hand business experience, not just marketing theory. Founder Garry Kousoulou FBDO combines decades in optics, business-building and social media with a specialist delivery team.

Since 2011Established agency with long-term social media experience.
Meta case studyEarly social media work in optics recognised by Meta.
Specialist sectorsStrong experience in optics, healthcare and service businesses.
Real team supportStrategy, content, workflow, advertising and digital delivery.
What clients notice

Creative ideas matter. So does being good to work with.

The relationship should feel clear, responsive and useful — not complicated.

★★★★★
“By far the best place for marketing, they know what they're doing.”
Michelle YamansefGoogle review
★★★★★
“If you're an optician and you need social media you cannot go wrong.”
Simon AlexanderGoogle review
★★★★★
“Clear, passionate and focused on helping businesses grow.”
Daniel BellomyGoogle review
Let's talk properly

Book a strategy consultation.

Tell us where the business is now, what you want marketing to achieve and what is getting in the way. We'll give you a clear view of the opportunity and whether we're the right fit.

No hard sell.
Just a useful conversation about your goals, expectations and the best next step. Prefer to call? 0203 846 8888.

Want social media taken seriously?

Bring us the challenge. We'll bring the thinking, creativity and delivery.

Book a consultation →
The unloved hero of digital marketing
Google Business Profile. Sitting quietly between search, your website, social media, reviews and local reputation. We absolutely love it.

The Google Business Profile is far too important to ignore.

We look after the whole picture — your local visibility, Google reviews, reputation, services, updates, location signals and the information people see before they even reach your website.

It is one of those rare tools that connects SEO, social media, reputation and conversion all in one place.

Google Reviews Local SEO Reputation Google Posts Local Visibility Customer Actions
One tactic on its own can help. The real power comes when everything works together. Social media, Google, SEO, reviews, content and your website should all be pulling in the same direction.
Garry Kousoulou, founder of Loving Social Media
A little about our founder

Built by experience. Driven by curiosity.

Loving Social Media was founded by Garry Kousoulou FBDO, a marketing strategist, qualified dispensing optician and judge at the Business Book Awards.

Garry has always been passionate about innovation — particularly how artificial intelligence can make marketing more efficient and more affordable without losing the creativity, personality and authenticity that make great social media work.

That thinking still shapes the agency today. Across social media, digital marketing, email marketing, content and Google Business Profile, we look at the whole picture and continually push for smarter ways to deliver better results.

Business Book Awards Judge Marketing Strategist Qualified Optician AI & Digital Innovation
Embrace technology. Protect authenticity. Keep improving the results.